FORT LAUDERDALE, FL--(Marketwired - Mar 29, 2016) - Real Brands, Inc. (: RLBD) ("Real Brands") announced today that it has executed a Letter of Intent to acquire controlling interest of the HillBilly Brand, Inc. trademarks for nonalcoholic beverages, beer and malt beverages.

The Letter of Intent contains broad terms of a potential transaction through which RLBD would own controlling interest of two subsidiaries and HillBilly Brand, Inc. would own the balance of the same two subsidiaries. These two subsidiaries will focus on growing the operations and trademark value for HillBilly branded nonalcoholic beverages, beer and malt beverages.

"The proposed acquisition of the HillBilly trademarks represents the next step in Real Brand's strategy of beverage brand ownership and expanding distribution," said Jerry Pearring, CEO, Real Brands, Inc. "We are pleased with the development to date of the HillBilly Brand nonalcoholic line of lemonades and iced teas we launched in 2015 and are excited about the opportunity to acquire an equity stake in the HillBilly brand."

"Shon Lees and Mike Abbaticchio, Hillbilly Brand, Inc. founders have successfully developed partnerships with other HillBilly Branded products, which we believe create an exceptional environment for significant cross merchandising and co-promoted opportunities, which in turn should offer all partners even more operating leverage," added Peter N. Christos, Chairman of Real Brands, Inc.

"We are excited about expanding our relationship with Real Brands, Inc.," said Shon Lees CEO of HillBilly Brand, Inc. "With this meaningful partnership the HillBilly brand will be much better positioned to accelerate geographic expansion so that distributors, retailers and consumers will have greater access to an expanding portfolio of HillBilly branded products."

About Real Brands
Real Brands, Inc. (: RLBD) is a publicly held Beverage company. The Company's strategy is to build beverage brands and is currently focusing on brand development of the HillBilly Beverage brand, a brand of lemonade and iced teas that competes in the alternative beverage category. Real Brands currently has the exclusive worldwide license for non-alcoholic beverages (i.e. lemonade, iced tea, etc.), beer and malt beverages with HillBilly™ Brand. For additional information go to www.realbrandsusa.com

Safe Harbor Statement
Any statements in this press release that relate to Real Brands' expectations with regard to the future impact on its results are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. The results anticipated by any or all of these forward-looking statements might not occur. Real Brands undertakes no obligation to publicly release the result of any revisions to these forward-looking statements that may be made to reflect events or circumstances after the date hereof, or to reflect the occurrence of unanticipated events or changes in Real Brands' plans or expectations.

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